How do you elevate the brand experience for foodies?
Going off the success from Food Network's 'The Great Food Truck Race' Nom Nom Truck, was set to expand to other cities. This young brand had a cult like following that loved the food as much as they did the whimsical and always hungry mascot, the Nom Nom monster.
I worked with the founders of the LA based food truck company to design a series of marketing material for their San Francisco launch. This included a full truck wrap and signs for the windows. I also got to design a set of marketing and promotional materials, as seen here.